A SaaS Team’s Guide to
B2B Paid Growth

Fixing B2B Ad Mistakes for Startups: Google search ads

Date: 26/11/2025
Time: 7:00 PM - 8:00 PM IST

About Webinar

Paid media drives over 30% of verified closures in B2B SaaS businesses. However, most startups still struggle to convert ad spend into a pipeline.

In this session, learn how to fix your ad strategy from awareness to conversion and scale your customer acquisition through Google Search ads with proven frameworks.

What You'll Learn

  • Common Google Ads mistakes B2B SaaS companies make.
  • Live walkthrough of a Search Ad campaign setup.
  • Smart keyword, audience, and bidding frameworks.
  • Proven ways to cut CPC and boost lead quality.
  • Importance of lead and offline conversions tracking.

Ready to turn strategy into results?